SUN Yi

 

http://mscas-en.gucas.ac.cn/SiteCollectionImages/孙毅.jpg

          Name: SUN Yi

 

          Title: Associate Professor

 

          E-mail: suny@ucas.ac.cn

 

          Research Areas:

 

            Analysis of Cyber Behavior

 

            Cyber Economics

 

Education

2010    PhD.   Graduate University of Chinese Academy of Sciences

2005    B.S.    Shandong University

 

Publications

Selected publications in international journals

[1] Yi Sun, Benfu Lv, A Review of Researches on the Correlation between Internet Search and Economic Behavior [J].Management Review, VOL.23, NO.07 (2011), PP: 72-77

[2] Yi Sun, Ying Liu, Geng Peng. Strategies of Network Advertisement for Cyber-Marketing Based on User Access Paths. WICOM' 08. 4th International Conference, 2008

 

Current Research

[1] Establishment and Application of the Consumer Confidence Index Based on Cyber Behavior

 

Teaching

Management Communication;